Hi,
Today I hosted a live session with
, Founder of The Solopreneur Code, a Substack publication with 4K+ subscribers.And I had 8 new subscribers within 5 minutes! That’s the power of speaking in public and the benefit of putting yourself out there.
Anfernee is one of these low-key guys who is silently killing it in the solopreneur world with 20+ digital products on Gumroad and a rock-solid strategy that he openly shares in this session.
The coolest thing about this collaboration is that we actually met in person in June when I traveled to Singapore to launch my new book, The Anti-Procrastinator. Talk about community!
Back to Gumroad, I’m also bullish on it. I’m not affiliated but it’s a platform that’s helping me build a digital ecosystem and a profitable business that generates passive income every month.
This year alone, I’ve published 3 digital courses, and my plan is to keep launching 3-4 courses a year.
Personally, I’ve chosen to focus on courses because they are easy to create, more effective than ebooks or guides and the perceived value is higher, which justifies a higher price point.
In this 32-minute session, I first give an overview of Gumroad as a marketplace and then both Afternee and I share our personal journeys and strategies for growing a business on the platform.
Each of us uses a very different approach because in the creator world, there is no one-size-fits-all. You can create your own recipe and that’s the fun part.
Some takeaways from today:
1. Start small and create fast: have a bias for action
2. Don’t guess: test, prototype, validate and then build
3. Build an ecosystem: don’t create products in isolation
4. Create a journey for your readers with lead magnets and a funnel
5. Leverage your community (from subscribers to Gumroad clients)
6. Find collaborators and make a bigger impact (affiliate marketing)
If you want your inbox to start getting some Gumroad love, let’s get you started!
Lemons & Lemonade 🍋
If you want to take your creative business to the next level, I’ve got you:
🎬 Webinar: Business Strategies for Authors (Paid Subscribers)
🗓️ 17 Sept 8.30pm EST || 18 Sept 8.30am Hong Kong
✔️ Tips for getting a deal with a publisher
✔️ Building your author brand
✔️ Maximizing Amazon KDP and becoming an Amazon Bestseller
✔️ Creating a 360 book launch (before and after launch)
✔️ Monetization: turning your book into workshops and talks
🎓 Digital courses on Gumroad for writers & creators
🎯 How To Win On Substack: A Masterclass to grow and monetize your publication
🎙️ Speak To Scale: Boost your business with public speaking
*** Discounts only until 30 September ***
