Are you interested in building your personal brand?
In the past 1.5 years, Iβve been investing in mine.
It has helped me grow a community of 7,000+ on LinkedIn and 5,000+ on Medium. More importantly, it has helped me generate clients for my business as a public speaker and consolidate my career as an author.
Having a personal brand allowed me to open new doors and create opportunities I never dreamed of:
Speaking at a regional leadership summit in Singapore
Presenting at my first book fair in Hong Kong
Being a finalist in an award for Diversity Lead of The Year Asia by Diversity Q
Speaking in over 40 podcasts
I decided to share my strategy and tactics in an actionable course:
What is The Personal Brand Studio?
Itβs an 8-lesson email course to build your personal brand strategically.
Why is it important to have a personal brand?
In the digital-first world, your online presence defines your authority and credibility.
- Potential clients will search for you on LinkedIn
- Employers and partners will google your name
- Publishers will check the size of your audience
- Prospects will look for recommendations and reviews online
- Readers will check out your digital footprint
If you donβt have your own personal brand, you are missing out on opportunities, exposure and monetization.
Who is this for?
Anyone who wants to maximize their reach, impact and influence:
- Solopreneurs & founders who want to have more visibility online and leads
- Writers and content creators who want to have more exposure and grow an audience
- Leaders who want to have their own trademark
How does it work?
Starting on April 17th, one lesson will be sent every Wednesday via email.
This course is exclusive to PAID SUBSCRIBERS but there will be a free preview for all.
Each lesson will focus on a topic related to personal branding and will include case studies, real examples and exercises.
Topics covered:
- Overcoming your limiting beliefs
- Defining your vision and content pillars
- Common pitfalls of personal branding
- Dialing up your credibility
- Creating a content calendar
- Basics of content creation
- Your image & branding
What to expect by the end of the course
The outcome will depend on your effort and consistency but I would love for you to:
Build confidence to show up and create online (mindset)
Define a clear vision and content pillars (strategy)
Create and implement a content calendar (tactics)
Upgrade now to build a personal brand people remember π₯
I started my solopreneur journey in 2022. If you would like to know the framework I used, check out The Lemon Tree Mindset: 19 lessons to reinvent yourself π³π
Building a personal brand opens room for opportunities which I have been doing for the past two years on LinkedIn
This is how the newsletters need to work. Free content and premium content/services. I am trying to figure out how to swing a subscription, you are amazingly intelligent and extremely good at filtering things to shareable words. I hope to be on the list.